The Proof.
Campaigns you can watch, and results you can audit. Filter by industry.
Give It The Hammer
With recessionary times looming, ARM & HAMMER™ tasked GCW with launching Give It The Hammer — positioning its products as the budget-friendly staples American families trust to get the job done for less. It generated over a billio
vitafusion x Why Hunger
Committed to providing nutrition to local communities, vitafusion teamed up with Why Hunger for their 35th Annual Hungerthon. To drive donations and create buzz around the initiative aimed at helping families access nutritious and
Stratum C
GCW introduced Stratum C™, a skincare line from London built specifically for menopausal skin, to the United States — and redefined how American women were told to think about aging.
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DKT International
DKT International is one of the world's largest providers of family planning services and products in the developing world, operating in over 90 countries and selling more than 1.5 billion condoms a year.
Shell Motorsports & Shell Houston Open
GCW played an early and crucial role in elevating the profile of the Shell Houston Open and Shell Motorsports, securing significant coverage through top-tier news outlets.
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Athliance
College sports changed forever in 2021 when the NCAA allowed student-athletes to profit from their name, image and likeness. Athliance came to GCW to launch into a space where, as its CEO put it, nobody trusted anyone.
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Bracewell & Giuliani
GCW launched the strategic partnership between Bracewell and Giuliani, running the media relations campaign across a global footprint that reached Kazakhstan, Dubai, the Caspian and London.
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Andrea Yates
Two trials, four years of daily national coverage, and an illness the public had never heard named.
Kerry Max Cook
Twenty-two years on Death Row, three trials, and a fight for actual innocence that is still running.
Clara Harris
The most heavily covered courtroom story of its year, and a sudden-passion finding at sentencing.
Académie Scientifique de Beauté
Amerapex
Amphora
ARM & HAMMER Laundry x Dress For Success
#BabysFirstHome
BareSkin Raw
Blain's Farm & Fleet
Closet Refresh
Count on Shell
Cozen O'Connor
Curran International
Cynosure Lutronic
Cynosure Power of Potenza
Dr. Jackie Walters x Sofia Franklyn
Elderberry Lozenges
First Response x RESOLVE: The National Infertility Association
FuelFX
GTX GPS Smart Shoe
Hydril
It’s OKAY To Call Out Sick
Jaguar Freight
L’il Critters x Feed The Children: No Hungry Holidays
Lil' Drug Store Products
Mayo Clinic Healthy Living
McDermott Will & Emery
Mother's Day MAMAthon
OpenLink
Oribe Brushes & Combs
Paradigm
Pfizer Public Affairs
RainX
RepHresh x Mirror Palais
Replens, RepHresh, Pro-B, Pre-Seed
Shell Lubricants & Metalworking
Shell Smart Pump
Tattoo Aftercare
The Birkman Method
TheraBreath Kids
The Shell Poll
TRACLabs
TradeCapture
Ultra Fit
vitafusion x Fruit Tree Planting Foundation
WET Platinum
Wilkinson Orthodontics
You Are Not Chewed Gum
Cooper Oil Tool
ChaseCom
NISCO Systems
Cloud Range
Orilissa: Get in the Know about the ME in Endometriosis
carafem
Lisa M. Cini
ReVive Skincare: The ArtJar Launch
