ARM & HAMMERTM

First Response

1+ Billion PR Impressions

First Response

Healthcare
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Case Study

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First Response

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What We Do

We combine the creativity and drive of a boutique firm with the experience, depth of knowledge, and resources associated with larger firms.

Project Summary

Arm & Hammer

Give It The Hammer Campaign

  • Client: Arm & Hammer

    Client: Arm & Hammer
  • Industry: Technology

    Industry: Consumer Products Goods

Give It The Hammer Campaign

With recessionary times looming, ARM & HAMMERTM wanted the products featured in their new Give It The Hammer campaign to become the go-to budget-friendly staples trusted by families across America to get the job done for less. GCW forged a partnership with HGTV stars Dave & Jenny Marrs to create a series of budget-friendly home and lifestyle tips showcasing Give It The Hammer’s array of multi-use bang for your buck products. The buzz generated over one billion PR impressions in the first 48 hours across national TV, Radio, Top Publications and Social Media.

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Testimonial

GCW has been an invaluable partner in our PR efforts. Their team of experts has helped us build and maintain strong relationships with the media and influencers in our industry. Their innovative ideas and attention to detail have resulted in significant media coverage and brand recognition. GCW is top-notch.

Executive

Consumer Product Goods

Contact

Connect with Your Influential Voice.

Contact Us

Contact

Theresa Webb

Partner and CEO

tw@enable.com

Dianne Russell

Project manager

dr@enable.com

Let's Talk.