Project Summary
Arm & Hammer
The Birkman Method
- Client:The Birkman Method
- Industry:Technology
- Services:
GCW to tout the The Birkman Method which enables every individual to discover his or her distinctive strengths, passions, and stressors through a series of topics connected to self-interpretive statements and turns conflict into collaboration. The Birkman Method brings instant and accurate insight into how to best communicate with an individual, how to talk to him/herin a positive manner.
Press
Press
Results
GCW created awareness for Sharon Birkman Fink, CEO of Birkman International and The Birkman Method® and Roger Birkman’s creation and life’s work spanning six decades. We introduced the personality test to companies to demonstrate how to accurately measure productive behaviors, stress behaviors, underlying needs, motivations, and organizational orientation.
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