OxiClean tapped GCW to raise awareness and reinforce the brand's commitment to sustainability and upcycling. GCW took advantage of the moment to create the Closet Refresh campaign celebrating sustainable ways to do a spring clean during March’s annual National Clean Out Your Closet Week. Through a partnership with celebrity wardrobe stylist Maeve Reilly and sustainable fashion company Swap Society, GCW engaged a younger target audience and drove top-tier media headlines and coverage for the OxiClean Closet Refresh campaign.
Press
Results
- 700+ Million PR Impressions
- 1.5 Million Airings
Image Gallery
No items found.
Mad Rabbit
Mad Rabbit
Consumer Products Goods
Tattoo Aftercare
Brand Building
Public Affairs
Influencer Relations & Marketing
“Surround-Sound” Communications
Read more
Cynosure
Cynosure
Consumer Products Goods
Cynosure Power of Potenza
Influencer event showcasing RF microneedling technology.
Influencer Relations & Marketing
Public Relations News Bureau
Read more
vitafusion
vitafusion
Consumer Products Goods
vitafusion x Fruit Tree Planting Foundation
Brand Building
Influencer Relations & Marketing
Photo & Video Production
Public Affairs
Read more
Arm & Hammer
Arm & Hammer
Consumer Products Goods
ARM & HAMMER Laundry x Dress For Success
Empowering women through non-profit sponsorship.
Brand Building
Influencer Relations & Marketing
Public Affairs
Read more
First Response
First Response
Consumer Products Goods
Mother's Day MAMAthon
Brand Building
Influencer Relations & Marketing
Public Affairs
Photo & Video Production
Public Relations News Bureau
Read more
